Guam Ko’ko’ Road Race, Sunday, October 19, 2014
Powerade and Fruita+ participated in the 9th Annual Guam Ko’ko’ Road Race, which turned out to be the largest in the event’s history with over 2,000 participants. This was the first year for our brands to sponsor the Guam Ko’ko’ Road Race and we made an excellent showing. Our Powerade Hydration Team was at the finish line serving ice cold Powerade and water to runner finishing the half marathon while other members mingled amongst the crowd distributing drinks from our exclusive Powerade hawkers. The Fruita+ Team was down at Ypao Beach handing our Quench Pure water and bottles of Fruita+ Orange and Mixed Fruit Juice Drinks to everyone enjoying a hot breakfast after the races. Our team also helped run the Fruita+ Finisher’s Photo booth, where runners got their pictures taken for free. We put a lot of work in to supporting the Guam Ko’ko’ Road Race, from hosting Hydration Stations in Tumon three evenings a week to keep athletes hydrated while they trained for the big event, to making sure everyone had a good time the morning of the race, but it was well worth it! We’d like to extend a huge thank you to everyone who helped out, especially the Coke & Foremost Sales team, the Distribution Team, Administration, and Glimpses Advertising! Powerade and Fruita+ are looking forward to a bigger, even more exciting event next year at the Guam Ko’ko’ Road Race on Sunday, October 18th,2015!